Led the creative and design direction for Game On, a dynamic sub-brand within the Ryan’s World franchise, aimed at tapping into the gaming and action-oriented segment of the brand’s audience. From the ground up, I developed the visual identity, including logo design, and an ownable graphic language that captured the high-energy, competitive spirit of the gaming world while staying true to the playful, kid-friendly DNA of Ryan’s World.
Ryan’s World | Game On
