{"id":5210,"date":"2018-09-17T17:58:46","date_gmt":"2018-09-18T00:58:46","guid":{"rendered":"http:\/\/dinopaolo.com\/?post_type=portfolio&#038;p=5210"},"modified":"2026-07-25T10:51:03","modified_gmt":"2026-07-25T17:51:03","slug":"anime-expo-merchandise","status":"publish","type":"portfolio","link":"https:\/\/dinopaolo.com\/staging-dinopaol\/anime-expo-merchandise\/","title":{"rendered":"Anime Expo | Merchandise"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<div class=\"article-content fade animate\">\n<div class=\"article-entry\">\n<p>As the largest anime convention in North America, Anime Expo attracts hundreds of thousands of passionate fans each year. Tapping into that energy, I was tasked with elevating and scaling the existing merchandise program. Through strategic product development, campaign planning, and community insight, we launched a refreshed lineup that shattered previous records, driving a 200% increase in overall sales and setting a new benchmark for success.<\/p>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;] As the largest anime convention in North America, Anime Expo attracts hundreds of thousands of passionate fans each year. Tapping into that energy, I was tasked with elevating and scaling the existing merchandise program. Through strategic product development, campaign planning, and community insight, we launched a refreshed lineup that shattered previous records, driving&hellip;<\/p>\n","protected":false},"author":1,"featured_media":5212,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_gspb_post_css":"","_exactmetrics_skip_tracking":false,"footnotes":""},"portfolio_category":[],"portfolio_tag":[],"class_list":["post-5210","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/dinopaolo.com\/staging-dinopaol\/wp-json\/wp\/v2\/portfolio\/5210","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dinopaolo.com\/staging-dinopaol\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/dinopaolo.com\/staging-dinopaol\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/dinopaolo.com\/staging-dinopaol\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dinopaolo.com\/staging-dinopaol\/wp-json\/wp\/v2\/comments?post=5210"}],"version-history":[{"count":26,"href":"https:\/\/dinopaolo.com\/staging-dinopaol\/wp-json\/wp\/v2\/portfolio\/5210\/revisions"}],"predecessor-version":[{"id":7874,"href":"https:\/\/dinopaolo.com\/staging-dinopaol\/wp-json\/wp\/v2\/portfolio\/5210\/revisions\/7874"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dinopaolo.com\/staging-dinopaol\/wp-json\/wp\/v2\/media\/5212"}],"wp:attachment":[{"href":"https:\/\/dinopaolo.com\/staging-dinopaol\/wp-json\/wp\/v2\/media?parent=5210"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/dinopaolo.com\/staging-dinopaol\/wp-json\/wp\/v2\/portfolio_category?post=5210"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"https:\/\/dinopaolo.com\/staging-dinopaol\/wp-json\/wp\/v2\/portfolio_tag?post=5210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}