In the dynamic universe of Ryan’s World, Red Titan, the iconic superhero alter ego of Ryan Kaji, collaborates with his Titan superfamily and superpals to embark on thrilling adventures. As part of this exciting journey, I was entrusted with the responsibility of directing and developing a comprehensive style guide and producing a :30 spot. The guide serves as a foundational resource for multiple licensees, enabling them to create a robust sub-brand of Ryan’s World products, while the :30 spot serves as a supplemental piece showcasing the product line.