At Anime Expo, we found the need to align the the new brand identity with our website. With the help of the Blind team, we executed just that, developing and crafting a site that conveyed both the essence of the Anime Expo convention and its fandom, resulting in a 23% reduce of the bounce rate and a 184% increase in page views.
Anime Expo Website Redesign
Contributors
- CEO
- Mark Manasala
- BRAND DESIGNER
- Dino Martin
- PROJECT MANAGER
- Yohanes Fadillah
- BRAND COORDINATOR
- Meg Amo
- DIRECTOR OF ENTERTAINMENT
- Jon Baumgardner
- PRODUCTION COMPANY
- Blind
- EXECUTIVE CREATIVE DIRECTOR
- Chris Do
- DIRECTOR
- Ben Burns
- CREATIVE DIRECTOR
- Matthew Encina
- EXECUTIVE PRODUCER
- Scott Rothstein
- ART DIRECTOR
- Jaime Van Wart
- SENIOR DESIGNER
- Sang Chung
- DESIGNER
- Emily Xie
- PROJECT MANAGER
- Daisy Zarazua
- DEVELOPER
- html Boutique
- SOFTWARE
- Adobe Photoshop, Adobe Illustrator, Adobe XD, Sketch
